# Zeneral: services and working methods Custom web crawling and external intelligence for reputation, markets, and risk. Commission structured records for your own workflow, or scope research around a business question. Reviewed: 2026-10-03 Canonical: https://zeneral.ai/ai ## Services ### Social intelligence Follow public conversations across sources. Explore the themes, voices, and shifts in sentiment behind the volume, with a clear path back to the posts. Business question: What is gaining attention—and what is driving it? Scope: Define the topics, brands, and questions that matter; Track matching public posts across configured social sources; Explore momentum, sentiment, geography, and attention; Inspect the source evidence behind an observation Example deliverables: A private monitoring workspace; Source-linked post exploration; A scoped conversation briefing Use the Zeneral workspace for ongoing exploration, with specialist research and briefings scoped to your needs. Source availability and collection cadence vary by project. Details: https://zeneral.ai/solutions/social-intelligence ### Brand reputation Understand how your brand is being discussed, what concerns are recurring, and which developments need a closer look. Give your communications team evidence and context for its next move. Business question: Is this a passing complaint or a pattern we should investigate? Scope: Scope relevant conversations and reputation themes; Review emerging issues and recurring concerns; Identify posts and accounts drawing attention; Prepare context and evidence for your response team Example deliverables: Reputation monitoring briefs; Issue timelines and source evidence; Prioritised questions for follow-up A managed monitoring engagement combines the social-intelligence workspace with specialist review. Response planning and escalation arrangements are agreed at the start of the engagement. Details: https://zeneral.ai/solutions/brand-reputation ### Competitor intelligence Connect developments across competitor websites, announcements, campaigns, and selected public sources. Understand the change, its context, and what remains uncertain. Business question: What changed in a competitor’s offer, message, or market focus? Scope: Build a focused competitor and source watchlist; Review product, positioning, and campaign changes; Compare developments over an agreed period; Separate observed facts from research interpretation Example deliverables: Competitor change briefings; Before-and-after evidence; Market and positioning comparisons Available as an ongoing monitoring programme or a focused competitive investigation. Research scope, sources, and reporting cadence are set around your business question. Details: https://zeneral.ai/solutions/competitor-intelligence ### Price intelligence Compare offers with the context that matters: product variants, promotions, availability, and delivery charges. Turn scattered prices into a useful view of your market. Business question: Are we comparing the same product, on the same terms? Scope: Define products, variants, markets, and retailers; Match comparable offers and surface uncertain matches; Track price, promotion, and availability observations; Review changes with source and observation-time context Example deliverables: Matched product comparisons; Price and availability change reports; Source-linked market snapshots A scoped research and monitoring service. Currency, tax, delivery, product matching, and refresh requirements are agreed for each engagement. Pricing decisions remain with your team. Details: https://zeneral.ai/solutions/price-intelligence ### Legal diligence research Bring relevant public records, company information, and reported developments into an organised evidence trail. Give your advisers a clearer starting point for their review. Business question: What should our advisers know before we move forward? Scope: Agree entities, jurisdictions, and research questions; Gather relevant accessible records and source material; Document relationships and potential inconsistencies; Flag unresolved questions and coverage limitations Example deliverables: An indexed evidence dossier; Entity and event timelines; Open questions for adviser review A focused research engagement supporting the client’s legal and professional advisers. This service provides research and evidence gathering, rather than legal opinions, certification, or legal sign-off. Details: https://zeneral.ai/solutions/legal-due-diligence ### Compliance monitoring Follow selected regulatory and policy sources. Organise relevant changes, review questions, and agreed follow-up dates so your advisers can assess what applies. Business question: Which developments need our compliance team’s attention? Scope: Define jurisdictions, topics, and authoritative sources; Monitor selected publications and changes; Organise notices for relevance and applicability review; Track agreed follow-up owners and dates Example deliverables: Regulatory change briefings; Source-linked notice registers; Follow-up and review trackers A managed research and monitoring service for client advisers. Applicability assessments, legal advice, and compliance sign-off remain with the appropriate professionals. Details: https://zeneral.ai/solutions/compliance-monitoring ### Custom web crawling Commission a web data collection service around your sources, fields, and delivery requirements. From a defined extraction to an ongoing data feed, agree the records your team needs and how they should arrive. Business question: Which records do you need, from which pages, and how often? Scope: Assess target URLs, page scope, and source access requirements; Define fields, record structure, and quality checks; Agree volume, refresh cadence, and observation context; Scope delivery, receiving-system requirements, and ongoing maintenance Example deliverables: An agreed data specification; Structured records in the agreed format; A scoped collection and maintenance programme Available as a focused data extraction or an ongoing managed collection service. Source feasibility, formats, delivery methods, sample acceptance, and maintenance arrangements are confirmed before work begins. Details: https://zeneral.ai/solutions/custom-web-crawling ## Engagements Ongoing monitoring programmes and focused investigations are scoped through consultation. Sources, formats, refresh cadence, delivery and review responsibilities are agreed for each engagement. No published price list or self-service trial. ## Technology and boundaries The existing social workspace supports private project-based exploration. Competitor, pricing, legal diligence and compliance offerings are scoped research and monitoring services. Legal opinions and compliance sign-off remain with client advisers. Public examples are illustrative. No universal source coverage or accuracy guarantee. https://zeneral.ai/technology ## Practical guides - [A better brief for a managed web crawl](https://zeneral.ai/resources/specify-a-managed-web-crawl): Turn a data request into an agreed specification: sources, fields, refresh, quality checks, and delivery. - [What belongs in a useful product data feed?](https://zeneral.ai/resources/product-data-feed): Inspect a fictional CSV and JSON feed, including variants, null prices, source references, and observation time. - [Compare the offer, not just the price](https://zeneral.ai/resources/compare-competitor-prices): A worked comparison shows how delivery, promotions, stock, and product matching change the result. - [Managed crawling or an in-house scraper?](https://zeneral.ai/resources/managed-crawling-or-in-house): Compare ownership, maintenance, validation, and delivery responsibilities before choosing an approach. - [Build a competitor brief from observable changes](https://zeneral.ai/resources/competitor-change-evidence): Connect website and campaign observations while keeping facts, interpretation, and open questions separate. - [What does a spike in conversation actually tell you?](https://zeneral.ai/resources/investigate-a-reputation-spike): Use volume as a starting point, then inspect sources, themes, counting rules, and uncertainty. ## Contact and further information Contact: sales@zeneral.ai Book with Raja: https://calendly.com/raja-zeneral/30min https://zeneral.ai/contact https://zeneral.ai/faq https://zeneral.ai/clients https://zeneral.ai/#team https://zeneral.ai/privacy